For most marketers the current ‘go to’ platforms for advertising are Google Ads or Facebook. No whilst YouTube ads are under Google Ads the majority of the time they are over looked in preference to search advertising.
Why YouTube Ads
YouTube is the second biggest search engine on the internet after Google Search. For finding out ‘How To’ do something to product reviews to just watching funny videos
You Don’t Need To Get Infront The Camera
The biggest fear after being concerned as to whether you have the tools to make a video ad comes the notion of having to be on camera. You don’t! In fact unless you have a TV personality it is probably better you stay off camera.